Many Sales Managers describe themselves as leaders, motivators, coaches, mentors, perhaps even friends of the people whom they manage. At the end of the day, the job is straightforward: focus time and attention on optimizing the performance of each member of the team. Managing sales people can be difficult. If a “team” is a group of individuals aligned for a common goal, why does the concept seem to break down in the context of sales? Why does it feel like sales professionals so often operate autonomously, more focused on their own performance instead of the overall performance of the team?