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Featured Media

Learn about our best practices for hiring top-performing salespeople and applying a sales assessment to your hiring process from our Leading Psychologist and Sales Assessment Expert, Dr. Christopher Croner.

Continue below to your preferred media source, whether that be Podcasts, Videos or Articles, to hear practical guidance and advice from Dr. Croner himself.

Podcasts

TSE 746: Never Hire a Bad Salesperson Again

Christopher Croner Founded The DriveTest® So You Can Hire Right

MBA963 Guest Teacher: Dr. Christopher Croner- Never Hire a Bad Salesperson Again

Never Hire a Bad Salesperson Again with Chris Croner #210

655: Never Hire a Bad Salesperson Again | Are You Spending Enough Time With Your Customers?

How To Predict How Well Your Sales Candidates Will Do - B2B Sales And Selling

Videos

Stop Hiring the Wrong Salespeople! Here is How to Hire Salespeople Who Will Make You Money

Stop Hiring the Wrong Salespeople! Here is How to Hire Salespeople Who Will Make You Money

How to Avoid Hiring the Wrong Salespeople

How to Avoid Hiring the Wrong Salespeople

Stop Hiring Sales Candidates Who Fail to Deliver

Stop Hiring Sales Candidates Who Fail to Deliver

Dr Chris Croner explains how to never hire a bad salesperson again

Dr Chris Croner explains how to never hire a bad salesperson again

Never Hire a Bad Salesperson Again - Part 1 of 3

Never Hire a Bad Salesperson Again – Part 1 of 3

How to Interview Sales Candidates - Part 2 of 3

How to Interview Sales Candidates – Part 2 of 3

Optimism: The Key to Winning in Sales - Part 3 of 3

Optimism: The Key to Winning in Sales – Part 3 of 3

The Interviews | Dr. Christopher Croner | Author of Never Hire a Bad Salesperson Again

The Interviews | Dr. Christopher Croner | Author of Never Hire a Bad Salesperson Again

How To Attract and Interview Successful Salespeople - Dr. Christopher Croner

How To Attract and Interview Successful Salespeople – Dr. Christopher Croner

2 Reasons Your Not Attracting The Best Salespeople

2 Reasons Your Not Attracting The Best Salespeople

Is Experience or Drive More Important In Building The Ultimate Sales Team

Is Experience or Drive More Important In Building The Ultimate Sales Team

3 Key Traits Of Top Performing Salespeople

3 Key Traits Of Top Performing Salespeople

Publications

Drilling For DRIVE:A Don’t-Get-Fooled-Again System for Hiring Salespeople with the ‘Right Stuff’
to Hunt and Bring Down Big Game
Progressive Distributor: Online Exclusive. August, 2007.

How to Find the Driven SalespersonNetwork World. September 13, 2007.
By: James E. Gaskin.

The Perils of Hiring Bad SalespeopleThe Wiglaf Journal. April, 2007.
By: James T. Berger, Managing Editor.

The Science Behind Hiring Top Gun SalespeopleSales and Marketing Management. January 30, 2008
By: Dr. Christopher Croner and Richard Abraham

Are High Performance Salespeople Born or Made?Originally published by Professional Performance Magazine. June 2018