Do you want to motivate your sales team to close more deals and work better together? It is every sales team’s dream to break sales records and increase company revenue.  It is not impossible to get this done, but it comes down to effective sales management and more specifically, effective communication in sales management. Effective communication is crucial to successful sales management. Increasing sales and achieving targets within a time frame requires that salespeople connect with customers better.  Better connections stem from better communication which improves client relationships, builds employee confidence, and increases goodwill.  The Importance of Clear Communication Clarity