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AI in sales hiring graphic showing AI screening candidates before a Drive assessment helps identify the right sales hire.
Sales Interviewing & Hiring

AI in Sales: What It Can and Can’t Tell You About Sales Candidates

AI can make sales hiring faster. But faster does not automatically mean better. That is the mistake many companies are at risk of making right now. AI can screen resumes, summarize interviews, rank applicants, organize candidate information, and reduce administrative drag. Used correctly, it can be a helpful top-of-funnel filter. But AI should not be used by itself to hire salespeople. Sales hiring requires more than speed. It requires evidence that a candidate has the traits needed to perform when the role becomes difficult. That is where a sales assessment becomes essential. A candidate may look strong on paper. They
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Sales Assessments

Are Great Salespeople Born or Made? The Truth About Sales Talent

Are Great Salespeople Born or Made? Most sales leaders do not ask whether great salespeople are born or made because they are curious. They ask because they have been burned. They hired the candidate who looked fantastic in the interview. Polished. Confident. Likable. Maybe even experienced. Everyone left the room thinking, “This is the one!” Then the real job started. Prospecting slowed down. Rejection became a problem. Follow-up got inconsistent. The manager coached, encouraged, trained, and pushed. And after months of effort, the uncomfortable truth became clear: this “stellar candidate” may have had sales knowledge, but they did not have
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