Sales Management
Psychology-Backed Tips and Hacks To Help Increase Sales
When you think of psychology, do you imagine someone sitting in a room with a psychologist, sharing his/her thoughts and worries? Well, while the practice of psychology does involve therapy sessions like the one mentioned, it can also apply to other areas in life—like sales. When it comes to making purchases, emotions play a much bigger role than you might realize. In fact, some experts believe that 90% of our purchasing decisions are made subconsciously. In other words, when it comes to selling, knowing how to appeal to your customers on an emotional level plays a big role in how
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