February 5, 2013

Each company applies its own metrics, but all agree that the cost of recruiting, training and managing a non-performing salesperson is incredibly expensive. Our clients’ costs for a bad hire range from around $50,000 all the way up to $1.2M in the case of a high net worth financial adviser, and that is for ONE BAD HIRE!

Here is a way to calculate your own benchmark.

SalesDrive Revenue Chart

So, much of this comes down to screening candidates before they get a chance to enter the system, because once they are in there, they begin wasting time and money at an extraordinary rate.

Next week:  Testing Current Employees

Dr. Christopher Croner and Richard Abraham are authors of “Never Hire a Bad Salesperson Again” and developers of the proprietary and patented sales test, The DriveTest™, for Sales Candidates. For more information, click here.

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